As the Chief Innovation Officer of WirtschaftsWoche, Germany's leading weekly business magazine, Léa Steinacker develops strategies, products, and live experiences for the brand in close coordination with the publisher and the newsroom. She is responsible for assessing experimental formats and innovative business models and is a speaker on various digital topics. In her bi-weekly column, she analyzes the interaction between technical innovations, humans, and the economy. Until April 2017, she served in the role of Digital Scout. Prior to joining WirtschaftsWoche, Léa worked for a number of human rights organizations in Bosnia-Hercegovina, Rwanda, and the Democratic Republic of Congo. While she coordinated the evaluation of crisis interventions and analyzed extremists’ propaganda activities in social networks, she discovered the impact and manifold effects of digital media. Léa holds a Master of Public Policy with a focus on digital media from Harvard's Kennedy School of Government, a Bachelor in International Affairs from Princeton University, and is a proud graduate of the United World College of the Atlantic.
Chief Innovation Officer